Client
Matrix Academy
Overview
The app allows users to book rides, track vehicles in real time, and access route information in an intuitive interface. It was developed to reduce waiting time and increase efficiency in city transport experiences.
Client
Matrix Academy
Industry
Transport
Service
UI / UX Design
Mobile Design
Product Design
Content
Duration
4 Weeks
The Challenge
The key challenge was balancing real-time tracking, route clarity, and driver-user communication in a compact and easy-to-use UI.
The Solution
I created a clean interface with visual hierarchy, clear CTAs, and live vehicle tracking. Minimalistic design ensured that users could quickly access key functions with minimal taps.
The Result
User testing showed a 30% faster booking flow compared to competitors. Riders appreciated the simplified navigation and modern visual design, leading to increased app retention.
